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Sales tech stack

Explore the GTM stack across CRM, engagement, enrichment, account intelligence, marketing, and customer success. Compare three partial company stacks backed by published sources.

Initial coverage sample · reviewed (UTC)

Real public-source records, manually reviewed. This is a dated snapshot, not a continuous live feed or a representative market survey.

Explore each layer

Counts describe covered companies, not feature usage or a complete architecture.

CRM

Customer relationship management.

HubSpot1 observed companies
Public-source observations. Observation dates are review dates, not adoption dates.
CompanyVendor / signalIndustry / scopeObserved (UTC)Evidence
Linearlinear.appHubSpotPresence observedDeveloper toolsCustomer relationship managementSubprocessor disclosure
Evidence notes

The company’s published subprocessor disclosure names this provider for the stated purpose.

Sales, GTM, and RevOps stacks

A sales stack supports account research and sales execution. A go-to-market stack also connects marketing and customer success. RevOps coordinates the data and processes between those teams. These are useful functional views, not fixed product categories.

Account-based marketing and customer success

ABM tools help organize work around accounts; customer-success tools support the relationship after a sale. A vendor can serve more than one function. This map assigns the function supported by the source instead of assuming every possible feature is deployed.

Real sales tech stack examples

The company selector shows partial stacks for Linear, Intercom, and Sentry from their published processor lists. These disclosures cover services processing data, not every internal sales tool. A missing CRM or ABM provider is a coverage gap, not proof that the company has none.

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What the evidence can tell you

A public job board supports an ATS observation. A subprocessor disclosure identifies a provider that may process data for particular services. A vendor customer story describes a published relationship. These sources have different scopes and are labeled separately.

Counts cover the records on these pages, not the whole market. No observation in our covered sources does not mean a company does not use a vendor. Source recency and unresolved conflicts affect confidence; observations do not establish spend, renewal timing, or customer churn.

Read our methodology · Understand coverage

Start with the evidence.

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